Affiliates and publishers
Leverage global advertiser demand, disciplined operations, and proprietary tooling built for yield transparency—scalability that respects your audience, your brand, and your balance sheet.
Why H2CPA
We invest in infrastructure, proprietary algorithms, and people so you can focus on traffic quality and margin—predictable economics at global scale with transparency you can audit.
More than a decade in performance means fewer surprises: compliance-aware guidance, cap discipline, and transparency when markets shift—scalability built on operator experience, not experiments on your traffic.
Curated, direct demand across finance, commerce, mobile subscriptions, and app verticals—ROI-focused payouts, proprietary algorithms for routing eligibility, and creative kits so your leverage concentrates on distribution, not guesswork.
Fast, predictable settlement cadences with reconciled figures you can export and defend. Cash-flow transparency that compounds trust, long-term partnership, and scalability—without one-off bursts that break forecasting.
Core verticals
Deep coverage across categories that reward transparency and quality—align inventory to offers engineered for conversion and ROI-focused economics, not commodity payouts alone.
User acquisition and re-engagement flows with install-to-event clarity—ideal for publishers who scale mobile with fraud-aware measurement and ROI-focused cohort governance.
CPS and commerce funnels with basket-level transparency and return governance—leverage SKUs and geos where AOV and repeat purchase justify scale.
Regulated-friendly lead and app programs with validation rules and dispute-ready logs—scalability with compliance alignment and full transparency into eligibility.
Trial and renewal economics with cohort-friendly reporting—optimize for subscriber LTV with proprietary algorithms that protect yield, not vanity front-end CPA.
Support & technology
Our SmartLink™ stack routes impressions to the highest-yield eligible offer automatically—operational leverage that preserves compliance caps and geo rules without manual link churn, with transparency into every decision.
Programmatic access to offers, reporting, and postbacks—embed H2CPA into your stack for scalability and transparency across owned properties and partner surfaces.
Named coverage around the clock for escalations, compliance questions, and payout clarity—ROI-focused partnership with enterprise responsiveness, not anonymous ticket queues.
Fraud and compliance stack: ShieldCheck™ overview.
Latest insights
Pulled automatically from our Insights library—newest first.
Company
Thirteen years separate the first rough waves of Chinese app outbound from today’s disciplined, commerce-grade performance institution. This is the long arc—what changed, what did not, and why transparency remains the non-negotiable constant.
Industry guide
Third-party cookies are no longer a reliable spine for attribution. This industry guide explains how we architect measurement in 2026—and how SmartLink™ preserves decision-grade signal when policies fragment data across publishers and platforms.
Case study
A Tier-1 finance advertiser needed defensible scale. We re-architected acquisition under Program Strategy—Precision Targeting and Lookalike Modeling at the core—until unit economics and cohort quality moved in the same direction.
Apply for publisher access—our partnerships team reviews traffic quality, compliance fit, and your scalability path with transparency from day one.
Join as a Publisher